Marketing and Advertising · Somorrostro

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SomorrostroSan Juan
Somorrostro
Marketing and Advertising at Somorrostro (Somorrostro, San Juan): photo 1
Languages
Español
Euskara
InstitutionPrivate
Modality
On-site 🏫
FamilyCommerce and Marketing 🛒
Total Hours2,182Hours

Presentation

General information about the degree

The Higher Technician in Marketing and Advertising is a two-year Higher Vocational Training course, taught in person in the morning at the Somorrostro centre in San Juan. You will learn to plan campaigns, understand customers and decide how to reach them. Once you finish, you will be able to help a company launch its products and talk to its public more effectively.

Over the two years you will study marketing policies, digital marketing, design of communication materials, advertising media and market research. You will also cover public relations, event organisation, customer service and English. When you finish, you can work as a marketing technician, advertising technician, event organiser, or in market and opinion research, in communication departments of companies or in agencies.

This course suits you if you enjoy coming up with ideas to sell and want to know what people think about what they buy. It also suits you if you like teamwork and working with data.

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Explore its fields of study

Every programme in the fields this degree belongs to

Commerce and Marketing

Commerce and marketing keep the economy moving: from your local shop to major multinationals, someone has to sell products, promote them and get them to the right people. Studying vocational education in this professional field prepares you to work in a dynamic sector full of opportunities. Sales and customer service techniques in physical and digital environments Marketing and advertising strategies that connect brands with consumers Management of retail spaces and visual merchandising International trade: exports, imports and customs Logistics and transport: how products get from A to B Use of digital tools for online commerce You can work in shops, logistics companies, marketing agencies or export departments, or even start your own business.

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Higher Vocational Training

Marketing and Advertising

If you are passionate about understanding why people buy what they buy, how brands are built and what makes a campaign work, this vocational programme is for you. You will learn to combine data analysis with creativity to make real decisions in the business world. Market research: collect and analyse market data using statistical techniques and information systems Organising surveys and interviews to understand what consumers think Designing and monitoring marketing and advertising campaigns Financial and economic management applied to business Product launch strategies and marketing policies Selecting media and communication channels Customer service and professional communication After completing the programme, you will be able to work as a marketing, advertising or public relations technician, organise events or specialise in market research and public opinion.

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Grade D

Higher Vocational Training

The Advanced Vocational Training Programme (CFGS) is the highest level of vocational education, designed for those who want to become advanced technicians with thorough, specialist training. Over two years, you gain advanced knowledge and real-world skills in your chosen sector. Advanced technical and practical training in your professional field Specialist modules combining applied theory with real workplace experience Development of management, analysis and decision-making skills The option to transfer credits and gain direct access to university Once you finish, you can enter the job market as an advanced technician or continue your education at university with recognised advantages.

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